Then I Can Comeback With a Fresh Prespetiv and Have Fun Again

Perspectives

The new Heineken® desirability campaign is called 'Perspectives' and is designed to reinforce the Heineken® brand belief, that when you choose to take a fresh perspective, you lot volition enjoy life more than.

The campaign is designed to host Heineken® brand conventionalities past showing the fresh & witty point of view in copy lines that show our twist on commonly held beliefs. Heineken® invites people into a fresher world, that is inspiring, less serious and enjoyable

Additional materials

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Source: https://www.publicis.it/?campagna=perspectives

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